See what AI sees
When customers ask AI about your industry, what does it say about you? Konstrued surfaces how the major models describe your business, products and reputation.
How AI construes your business
Your customers are asking AI.
Know what it answers.
See how AI models construe your online presence — what they say, what they get wrong, and how to influence it.
The AI answer is the new first impression
Catch what it gets wrong
Outdated addresses, dead offerings, invented facts, competitor mix-ups — find the errors AI is repeating to your customers before they cost you business.
Benchmark your visibility
Know who AI recommends first in your category, how often you appear at all, and how you stack up against competitors — model by model.
Fix your footprint
Get concrete guidance on the pages, listings and signals that shape AI answers, so the story AI tells about you is the one you want told.
In 2024, Gartner predicted traditional search engine volume would fall 25% by 2026 as AI answers took over. What actually happened is stranger: people search as much as ever — they just stopped clicking. The questions haven’t gone away. They’ve moved somewhere you can’t see without asking.
of Google searches now end without a single click
Up from 60% in 2024. For every 1,000 US searches, just 276 clicks reach the open web.
SparkToro / Similarweb, Jan–Apr 2026click-through when an AI summary answers first
When Google shows an AI Overview, clicks on results nearly halve — and only 1% of visits click the sources inside the summary.
Pew Research Center, July 2025 (March 2025 browsing data)people ask ChatGPT every week
Up 100 million in four months. The question your customer used to type into a search box is increasingly a conversation.
OpenAI, February 2026How it works
- 01
Scan
We ask three of the most popular AI models the questions your customers actually ask. What do you do, are you any good at it, and who would they suggest instead. The same questions, to each model, so the answers can be compared rather than guessed at.
- 02
Konstrue
Then we read what came back. What each model had right, what it invented, where you did not come up at all, and how far apart they are from each other. Disagreement between models is a finding in itself.
- 03
Consider
You get what looks worth fixing, what is worth knowing about, and what seems fine as it stands — with the evidence behind each one. Nothing here tells you what you must do. It tells you what AI is saying, so the decision is an informed one rather than a surprise.
What this is called
Nobody agrees. Answer engine optimisation, generative engine optimisation, large language model optimisation, AI SEO: one idea under several names, because the practice arrived before the vocabulary did.
The idea is simpler than the acronyms. Search optimisation meant ranking a link in a list. When someone asks a model about your business there is often no list and no click, just one answer delivered with confidence, right or wrong.
Konstrued shows you that answer. It does not write it. Nobody can change what a model says; what you can do is influence what it finds, then scan again to see whether the answer moved. Showing you where you stand is the part we do.
The tools
Scan tools
What AI says about your business, from public sources.AI scan
Ask what AI already knows about your business and read the answer in full, including when it turns out never to have heard of you.
Answer with sources
What AI says about you when it searches the web first, together with the pages it leaned on. Different from what it says off the top of its head.
Email setup check
Whether your email is set up so the big providers trust it, and what it costs you when they do not.
Three popular models
Gemini, ChatGPT and Claude asked the same questions, side by side, so you can see where they disagree about you.
Your email records
Everything we read, in full, not just our verdict on it, ready to hand to whoever looks after your email.
Deeper scan tools
Your own site, read the way AI reads it.Guidance you give AI
Your site can tell AI which pages it may read. This is what it currently says, and what that allows AI to claim about you.
Domain details
The public records behind your web address: who holds it, where it points, and how long it has been yours.
Software and weak spots
Which software your site runs and how current it is, with any known weaknesses that come with the versions in use.
Plain-English summary
An AI summary of what each check found, written so you can act on it instead of going away to research it.
Want a hand with what AI says about you?
Konstrued AI is in early access. A paid service is coming, with more models, more scans, and tools to improve how your presence is Konstrued.